Yahoo Kindness shows how much exposure $100 can get you

It’s amazing how much marketing $100 can buy you, when you pick the right people to do the job for you. Take for example this $100 spent by Yahoo!. They gave $100 to Justine Ezarik (iJustine) for her to conduct a simple act of kindness. The video got around 150,000 views on YouTube in about [...]

Source: http://techpatio.com/2011/blogging/marketing/yahoo-kindness-marketing-branding-ijustine-video?utm_source=rss&utm_medium=rss&utm_campaign=yahoo-kindness-marketing-branding-ijustine-video

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